UDL’s focus on process control solutions in heavy industry has been well reflected in ads produced by Baseline. This ad in a European engineering specialty magazine focused on the production and quality increases and cost savings achieved through UDL’s kiln automation systems. Baseline developed the Universal Dynamics identity and the tagline “Committed to your success” underscore the company’s focus and commitment. Other work for UDL includes corporate brochures, marketing brochures, advertising, and their corporate identity.