CASBC – is a non-profit society acting as an advocate for access to the cliffs and mountains of British Columbia. Their mission – to provide and support public access to, and conservation of, the cliffs and mountains of B.C.

CASBC required a piece that would play two roles; one, to advertise the organizations mandate to the general public and government agencies and secondly, to prospective new members. We designed and produced a P.O.P display and brochure to enhance their profile and delivery of their message effectively.